Portal Home Page (click for sample)
This is Off-Road.com’s portal home page and where users
land when they type http://www.off-road.com. Our portal home
page is the single highest traffic page on Off-Road.com
Available Ad Types: Leaderboard 1, Leaderboard 2, Skyscraper
Section
Home Pages (click
for sample)
Off-Road.com has 10 individual sections dedicated to different
off-road interests (Trucks & 4x4, Jeep, ATV & UTV, Dirt Bike, etc.). Each of these sections has its own home page.
Regular readers often bookmark the section home page of
their favorite section as their main entry to Off-Road.com.
Available Ad Types: Leaderboard 1, Leaderboard 2, and EITHER a Vertical Rectangle OR a Skyscraper
Content/Editorial
Pages (click
for sample)
Content pages of Off-Road.com are our editorial pages and
the primary place you will reach our readers. Search engine
results and other links often land on these pages.
Available Ad Types: Leaderboard 1, Leaderboard 2, Skyscraper, Big Box
Video Home Page (click
for sample)
The Video Home Page of Off-Road.com is the first page users see when they click on the "Videos" link in our navigation. Sponsored videos, sponsored video channels and pre-roll ads also available - see below.
Available Ad Types: Leaderboard 1, Leaderboard 2
Video Channel Page (click
for sample)
Off-Road.com videos are grouped into Channels made up of similar off-road interests (Exteme Action & Crashes, Dirtbike, Rock Crawling, etc.) Channel home pages offer the list of videos available in that channel. These users share a common passion and represent very engaged (and therefore, targeted) enthusiasts.
Available Ad Types: Leaderboard 1, Leaderboard 2, two 300x250 Big Boxes
Video Player Page (click
for sample)
Video Player Pages are where users land when they select a specific video to watch. This is also where they can rate and forward and comment on videos. These pages are where video watchers will spend the majority of their time.
Available Ad Types: Leaderboard 1, Leaderboard 2, one 300x250 Big Box
Typical
Campaigns:
- You
might choose to run ads across all of Off-Road.com –
called Run of Site.
- You
might choose to run a campaign exclusively within one
specific section of Off-Road.com, such as Jeep, Trucks & 4x4, Diesel,
or any combination of specific sections – called Vertical Site.
- You
might also choose a pop under to run against any section
within Off-Road.com or Run of Site.
Additional Advertising Solutions:
Site
Take Over / Roadblock
Have something big to promote in a big way? Off-Road.com
offers a complete site take over of all available ad impressions
for a brief period of time (generally 24 hours). This unique
opportunity delivers hundreds of thousands of impressions
in a big-bang promotion. Some restrictions apply - call for pricing.
Video Channel Advertising
In addition to the standard ad positions on our video pages, you can purchase brief commercial segments that play before a selected video (called a "Pre-Roll"). You can also sponsor an individual commercial video or an entire video channel.
Some restrictions apply - call for pricing.
Pop
Under
A pop under
ad appears briefly for the viewer, and then recedes to the
back of the page they are viewing. A pop under is less obtrusive
than traditional pop up advertising.
eNewsletter
Our readers stay up to date on the all the action happening
in the Off-Road Nation with our 'What's On Off-Road.com'
eNewsletter. Each week we deliver the hottest news including
industry news, event coverage, trail reports, product releases,
tech tips, Off-Road.com project vehicles and much, much more.
Available Ad Types: Leaderboard , Banner1, Banner2
Send Me Stickers
Off-Road.com presents Send Me Stickers: A chance for Off-Road enthusiasts
to collect stickers from their favorite companies. This is a great way to get some offline and online exposure for your brand and build a database of loyal fans. For just $5,000 and 5,000 stickers, you get 5,000 qualified leads.
Sponsored Links
Sponsored links are text ads that run on almost every page throughout Off-Road.com’s network of sites. This opportunity is a “value-based” opportunity for advertisers on a budget but who don’t want to miss out online. For a very small investment each month, you receive 1 million impressions. Highly visible, this is a great entry-level advertising opportunity to gain access to Off-Road.com’s purchasing audience.
